Fashion Wholesale & Retail
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COLLECTIVE
Collective stores offer the ultimate fashion experience with unique selections from the most beloved fashion brands; all gathered togather in spaces that impress with their minimal aesthetics and the strictly fashionable lines. The multi-brand concept stores Collective act as a basis to be inspired and to highlight your personal style, according to the fashion trends, but also to renew your look with useful tips from the #StyleExperts that you may find in our stores.
FF OpsCo has 4 stores in Athens (Kolonaki, Psychiko, Ν. Erithrea, Glyfada), as well as 3 stores in Patras, Kalamata, Mykonos.

No matter the challenge, we build on what we know works and elevate your vision of success
COLLECTIVE UNDERWEAR
Collective Underwear stores offer a wide variety of lingerie, swimwear, homewear and accessories of the most famous fashion brands, such as Calvin Klein Underwear, Tommy Hilfiger, DKNY, Guess and BOSS. The Collective Underwear stores follow the minimal design concept of the multi-brand store Collective and place the products in the center of the visitors’ attention, while at the same time the organization of their space allows their easy and comfortable tour, making them the ultimate fashion meeting point. Today, FF Group has 2 Collective Underwear stores in Glyfada and Thessaloniki.
COLLECTIVE SPORTS
Collective Sports stores are a new expression of the successful fashion concept Collective, focusing on the sportwear category with an emphasis on sports & athleisure. They offer consumers a unique shopping experience, as they bring together a wide variety of well-known sports brands in clothing, footwear and accessories, such as Adidas, Under Armor and Nike. Today, FF Group has 4 Collective Sports stores in Kifissia, Psychiko, Komotini and Volos.
KENDALL & KYLIE
The FF Group continues to grow dynamically and brings KENDALL + KYLIE stores to Europe. The agreement signed between the FF Group and ICB (International Celebrity Brands) provides that the Group will open stores in Greece, Cyprus, Bulgaria and Romania in the form of Retail Distributor (Master Franchising). The first KENDALL + KYLIE store in Europe was opened by the FF Group and specifically in Sofia in May 2021 at the Ring Mall, and at the same time the second KENDALL + KYLIE store opened its doors in Glyfada, Attica.
The lifestyle brand KENDALL + KYLIE was created by world-renowned influencers and style icons, Kendall and Kylie Jenner in 2012. With a uniquely strong presence in the digital environment (over 400 million followers in total on their Instagram accounts), Kendall and Kylie Jenner are undoubtedly two extremely popular creators of their generation. The KENDALL + KYLIE collections include a complete line of clothing (athleisure, denim, coats, t-shirts, pants, shorts, skirts, dresses and knitwear), accessories (shoes, bags and sunglasses), swimwear, beachwear, underwear and homewear. Both K + K White Collection collections, aimed at young people, as well as the most modern Black Label Collection series will be available in the two new stores. All KENDALL + KYLIE creations reflect the modern style of today’s fashion through unique options, characterized by confidence and modern style.
BEVERLY HILLS POLO CLUB
The FF Group continues its dynamic development and brings to Southeast Europe the BEVERLY HILLS POLO CLUB stores. The agreement (Head of Terms), signed between the FF Group, ICB (International Celebrity Brands) – the exclusive distributor of the brand in these countries – and Blue Ocean, the owner of the famous fashion brand, stipulates that the FF Group will open at least 12 stores in the form of Retail Franchise in the next three years in Greece, Bulgaria, Romania and Cyprus. The first stores already opened its doors at RING Mall, in Sofia and in Glyfada, Attica.
The BEVERLY HILLS POLO CLUB brand (www.bhpoloclub.com) was founded in 1982 in Beverly Hills, Los Angeles and combines Californian glamor with affordable luxury. The collections of BEVERLY HILLS POLO CLUB are addressed to men, women and children. They present complete lifestyle proposals in fashion active, sportswear and accessories. They include blouses (T-Shirts, polo, hoodies, knitwear, shirts), jackets, pants (jeans, chakies, shorts, Bermuda shorts, etc.), swimwear and beachwear, beach towels, flip flops, sunglasses, watches, fragrances as well as complete collections for all categories in footwear and bag (all leather). In clothing alone, the BEVERLY HILLS POLO CLUB presents more than 1,300 codes every season, with a wide variety of basic products.
JACK & JONES
As part of their growth, the FF Group and the multinational group BESTSELLER signed a commercial agreement initially for the apparel brand Jack&Jones. The agreement refers to the opening of 12 new Jack&Jones stores in Greece as well as the expansion of the network in the Bulgarian market. The first Jack&Jones stores opened already their doors in Kallithea, Peristeri, Halandri and Nea Erythrea.
The collaboration signifies the start of a dynamic development plan for the Group through the brand portfolio of the multinational company BESTSELLER, which was founded in Denmark in 1975, and has more than 20 fashion brands. BESTSELLER brands are available in more than 3,000 monobrand stores and 15,000 multibrand stores and shopping centers in Europe, the Middle East, North America, Latin America, Australia and India.
Jack&Jones, a casual menswear brand with denim DNA, was founded in 1990 in Denmark and has been a standout in the Fashion Industry ever since. A key component of Jack&Jones’ success is the combination of extremely affordable prices, excellent quality and leading collections in design. Although the main core of Jack&Jones is jeans, its collections include clothes, shoes and accessories. In 2017, the brand introduced a new plus size range, and at the beginning of 2018 it further expanded its portofolio, with sizes for younger consumers aged 8-16. The latest addition of Jack&Jones was made in 2021 and concerns its promising women’s line, with the brand name JJXX.
JUICY COUTURE
The FF Group signed a commercial agreement, for the opening of the first Juicy Couture monobrand store in the Greek market, with the company Top Trends SA, exclusive representative of the lifestyle brand for Greece and Cyprus.
The first Juicy Couture store opened its doors at Dimarchos Angelou Metaxas Street 34 in Glyfada by the FF Group and has already attracted the interest of the buying public. In a modern and luxurious environment, the new Juicy Couture store in Glyfada presents the brand’s favorite collections, reflecting its bold and contemporary aesthetic. Fashion lovers can discover a sophisticated collection of high-quality women’s clothing, footwear and accessories from the famous American brand. From classic velor tracksuits and T-shirts, to bags and shoes, the Juicy Couture collection combines comfort with elegance and is the ideal choice for any woman who wants to stand out with her style.
Juicy Couture is a glamorous, bold and fun lifestyle brand for women who choose to be in fashion, bringing Los Angeles style and lifestyle to the world. Embracing its heritage from Los Angeles, Juicy Couture as a casual luxury brand, discovers trends every day and offers an element of surprise in all its designs. Contributing to sustainability and protecting the environment and respecting society, Juicy Couture has included recycled fabrics in its collections.